Brands with a long tradition can be found next to young designers, label and manufacturer names that you may never have noticed in the design sector. In today's world of products, a brand represents more or less justified consumer confidence in proportion to marketing budgets. Formost prefers to talk about use and a truly justified trust, and we test our manufacturers thoroughly. If you find a "Gute Ware" seal on a product, it is a branded product to our tastes.